Snow Leopard: Why Legendary Writers Create A Category Of One

Nicolas Cole
4 min readJul 29, 2022
Snow Leopard: How Legendary Writers Create A Category Of One

Most writers spend their entire lives trying to become “great.”

But what does being a great writer mean?

  • Is it when you go viral, and accumulate over a million views on something you’ve written?
  • Is it when a major publisher gives you a book deal?
  • Is it when a magazine says you’re “talented?”
  • Is it when your parents (and all their friends) applaud your work?

At what point is a great writer, “great?”

Let’s skip to the answer: Great is relative.

The word “Great” implies competition.

In order for you to be “great,” that means someone else has to be “not-great.” Which means the entire goal of becoming “great” is a never-ending cycle of comparing yourself to anyone and everyone around you, and then trying to figure out how you can “out-great” them—until the next person comes along, and who you have to “out-great” changes, and so on.

As ridiculous as this sounds, this is how most writers spend their entire lives & careers.

Comparing themselves to others in search of “greatness.”

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Nicolas Cole

100M+ Views | 5x Author | Co-founder of Ship 30 for 30 | Want to start writing online? Get the Ultimate Guide: https://startwritingonline.com