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How To Stop Accepting To Way It Is And Become A Strategic, Future-Oriented Thinker
4 min readOct 31, 2022
Every legendary business started as a dumb idea, until it wasn’t.
In order to change the world, you have to reject the premise. You can’t just blindly accept the world the way it is. And it’s in your best interest to begin thinking about a new and different future as soon as possible.
Here’s how to reject the way it is to create the way it will be.
Rejecting the premise means rejecting “what has been true” about the past.
Thinking about “the past” is deeply rooted in the DNA of many entrepreneurs, investors, executives, academics, and strategists.
- Harvard Business School students read ~500 case studies (about the past) during their two years of study.
- Most management consulting firms give a detailed analysis of what worked yesterday. They explain the past.
- Good to Great by Jim Collins is all about comparing similar companies (from the past).
- Academics can’t publish without extensive research about the past. And any new information has to be rigorously peer-reviewed by other professors who are experts in the past.