Dec 7, 2021
2 min read
Are Your Medium Articles Skimmable? If Not, You’re Losing Views
Digital readers don’t read linearly.
They skim.
They decide whether or not this piece is for them. They make a snap judgement as to whether or not it’ll be worth their time. They scroll around looking for a section that grabs their attention, speaks to their interests. And then, and only then, do they start reading.
