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5 Small (But Powerful) Ghostwriting Sales Tips
Land more clients with this simple advice.
To become a lucrative ghostwriter, you don’t need to become a “better” writer.
- You don’t need to read another book about writing.
- You don’t need to listen to another writing podcast.
- You don’t need to do another 20 minutes of Copywork.
The truth is, you’re probably already a good writer — good enough to start charging upwards of $5,000 for your ghostwriting services.
So, if being a “better” writer isn’t the answer to becoming a wildly profitable ghostwriter… then what is?
It’s simple:
Mastering the Art & Business of Sales.
Becoming a better salesperson is how you start to earn more money as a writer.
But before you head into your first (or next) sales call, it’s important you:
- Have your Irresistible Offer dialed in.
- You’ve practiced your Sales Call script.
- And you’re aware of (and overcoming) the 8 faulty beliefs holding you back as a writer.
This is everything you need to know to set the foundation for better sales calls.
There is one big reframe I want to give about “Sales.” Sales isn’t about being a money-grabbing sleazeball or “tricking” the other person into saying “Yes” to what you’re offering. Sales is about Education. Educating your client on a problem, showing them why they need to solve it, and positioning your service as the solution.
This is basically making friends at scale — and I wish more ghostwriters knew this.
And mastering sales will pay you dividends in the future, too — no matter which career path you choose to take.
Now, we have the above foundations set, here’s how to take your sales process to the next level.